How the low-code/no-code movement is reshaping marketing

Empowered by the low-code/no-code movement to independently create rich web pages, marketers are accelerating digital transformation.

A shorter time to market can help efforts to satisfy the seemingly relentless demand for new experiences, and give better visibility over the impact of what's being published.

Through the control of workflows, marketers can adjust the digital experience that's on offer and rapidly respond to changing customer needs: benefitting from the knowledge that they have of their customers; thereby maximising engagement, reducing pain points and providing solutions, quickly.

In this talk, marketers and business owners will:

• Learn how to empower their Marketing team to harness these benefits and build their own websites

• See how low-code/no-code sites have worked for other businesses

• Be guided through a demo of Acquia's Visual Page Builder